hey say that nothing makes you feel better than buying a new lipstick, and I’d have to agree: it’s the quickest, most affordable “splurge” that can improve a bad day and make you feel instantly more confident. But it’s equally great to have one go-to lip color in your arsenal that can always be relied upon to moisturize, last all day, perfectly complement your skin tone, or plump up lips (whatever your top priorities may be.) To find out the best of the best, we polled our beauty council of experts to find out the lipstick that’s earned their loyalty and spill their tried-and-true tips for the perfect application.
When you really want to go for it with serious lipstick, nothing—I mean, nothing—is better than Tom Ford. Yes, it’s expensive, but I believe that every girl deserves to have one in her arsenal, whether it’s a classic nude or a full-on red.
I’m almost always a nude lip kinda girl, and this range of shades is full of flattering options. Packed with natural oils and butters, its as moisturizing as a balm with the most perfect amount of just-shiny-enough color.